COMMUNICATION AND MARKETING
Xus has been part of the soul of Clínica Ilzarbe for 30 years. He joined as an assistant to Dr. Luis María Ilzarbe and, over the years, has expanded his work to lead, for the last decade, the clinic’s communication and marketing strategy.
Having worked both in the office and in patient care gives him a complete vision that today he applies to his way of communicating, transmitting with closeness what Ilzarbe really represents.
She shares a career with her sister Raquel, and together they reflect the family spirit that defines the clinic.
Her journey has allowed her to accompany entire families over time – grandparents, parents, children – generating lasting bonds based on trust.
“I have grown up with this clinic. To me, every patient is part of our story.”